In what proved to be an act of foresight, the Star Seafood Restaurant (Group) decided to forsake Hong Kong’s popular dining areas and instead expand their business by opening a new restaurant at Shek Wai Kok Commercial Centre.
With a HK$15 million investment, the restaurant stands out for its architectural grandeur although its menu remains reasonably priced. The restaurant also offers discounted takeaway meals for students along with other special promotions, as well as seasonal dishes such as hotpot and hairy crab. These promotions ensure a local customer base while attracting younger customers and diners from other districts.
Since its opening, the restaurant has been extremely well-received and recorded excellent turnover. It is particularly crowded during the weekends, as residents of nearby villages bring their friends and families to dine at the restaurant. It has also strongly contributed to the increased business in the rest of the shopping centre.
The restaurant has a total floor area of 16,000 sq ft. with an interior decor that offers a better dining experience for local residents.
The environment is very comfortable. It’s also easier for the elderly who live in the neighbourhood to bring family members who visit on the weekends. They can dine here rather than head over to a Chinese restaurant in Tsuen Wan.
The previous Chinese restaurant was rather old. This new restaurant is brighter and more spacious. I dine here 2 to 3 times a week.
The restaurant chose its new location with the goal of becoming a popular restaurant among residents of the nearby public housing estates.
Dim sum is prepared at 3am at the restaurant’s fully-equipped kitchen in order to ensure maximum freshness.
From September to November, The Link Tenant Academy held a series of talks on business success for the tenants of Oi Man Market, Tsz Wan Shan Market and Cheung Fat Market. The speakers included renowned gourmet Walter Kei, who shared the latest trends in food and beverage and the development of markets around the world. DS2 founder and design director Man Su-kee talked about how to draw attention to one’s store through the improvement of retail display and a flexible use of space. Additionally, General Manager of Hong Kong 5S Association Chan Lap-man discussed the use of 5S to enhance operational efficiency.
Renowned gourmet Walter Kei shares the latest global trends in food and beverage with the market tenants.
The practical courses are highly popular among fresh market tenants.
Ms Cheung, Frozen Meat Shop Owner
I did not know how the use of 5S can impact my business operation before joining the seminar. Now that I find the theories are easy to understand and effective in strengthening my business.
In October and November, The Link joined with the Hong Kong Employment Development Service to hold three job fairs at Tin Chak Shopping Centre, Cheung Fat Plaza and Lok Fu Plaza.
The job fairs helped tenants recruit talent while creating more job opportunities for the community. For the job fair at Tin Chak Shopping Centre in Tin Shui Wai, 24 tenants advertised over 1,000 full-time and part-time positions, with some of the full-time positions offering salaries of up to HK$13,000. The jobs were mostly based in Tin Shui Wai, Tuen Mun and Yuen Long, and significantly lower applicants’ transportation cost.
“This is the first time I’ve attended a job fair. I interviewed for three jobs. They are all in Tin Shui Wai, which means I can save expenses on transportation. The starting salary of a salesperson job is over HK$8,000, which is HK$3,000 higher than my last job at a fast food chain.”
Mon, resident of Grandeur Terrace, Tin Shui Wai
“Tin Shui Wai has a large population but there are few job fairs in the district. I hope there will be large-scale, quarterly job fairs for those of us who are looking for new jobs or to switch to different professions.”
resident of Tin Heng Estate
More than of 600 job seekers attended the recruitment fair in Tin Chak Shopping Centre, with 95% of applicants being residents of the district.
鞋及時裝 Wearing Apparel
Shop No. 239, 2nd Floor, Wo Che Plaza
Star Seafood Restaurant
中式酒樓 Chinese Restaurant
Shop No. 426, 2-3/F,
Shek Wai Kok Commercial Centre
Shop 7, G/F, Siu Sai Wan Plaza
日式餐廳 Japanese restaurant
Shop No. 203, 2/F, Lek Yuen Plaza
Shop No. 406, Ground Floor, Tai Yuen Market
Vitagreen Health Products
個人護理 Personal Care
Shop No. 31A, G/F,
Chung Fu Plaza (Phase 2), Chung Fu Plaza
服裝及體育用品 Sports WEAR
Shop Nos. L317 & L318, Level 3, Leung King Plaza
餅店 Bakery/Cake Shop
Shop No. 18, G/F, Sau Mau Ping Shopping Centre