潮人熱撐帶動消費氣氛 電玩主角 人氣巨星 接捧登場@樂富廣場 Wii Game and Pop Stars Mania Trendsters Frenzy TO BOOST SPENDING AT SHOPPING CENTRE
暑假第一擊
為迎接暑假第一擊,台灣人氣歌手羅志祥6月親臨樂富廣場舉行簽唱會,是羅志祥最新專輯「有我在」之首個香港宣傳活動,商場更特別舉辦『領匯 x羅志祥「有我在」最新專輯換領活動』,吸引大批顧客於商場消費換領專輯及簽唱會入場証,為商戶帶來可觀的營業額。

羅志祥非凡魅力吸引近萬名中、港、台粉絲通宵排隊親睹風采,他們長時間於場內支持偶像之餘,亦紛紛湧到商店內消費,令食肆爆滿和補給品熱賣,當日整個商場人頭湧湧,現場氣氛熱鬧而高漲;活動同時吸引大批中外傳媒採訪,並廣泛報導,大大提升樂富廣場於市場中之地位。

活動當日,在近萬歌迷的歡呼吶喊下,羅志祥大唱熱播新歌「幸福囉」,宣揚新碟「全城熱愛」的訊息,將互愛理念融入社區。一向愛錫歌迷的他,更施展冧功,與歌迷大玩遊戲和抱抱,場內粉絲尖叫聲不絕,場面哄動。現場更特設舞王羅志祥舞蹈模仿大賽,有歌迷模仿小豬的戰士造型表演舞蹈串燒,將場內氣氛再推至沸點。

Taiwanese pop singer Show Luo held a mini-concert-cum-autograph event at Lok Fu Plaza in June. To promote the event, the plaza presented "The Link x Show Luo "Good Show" Album Redemption." It attracted numerous customers to shop at the plaza for redemption of the album and tickets to the event, which created substantial business increase for the tenants. On the day of the event, Show Luo sang his new hit song "Happiness" to spread the message of his new album, "Feel the Love" to the community.
是次簽唱會為羅志祥最新專輯「有我在」之首個香港宣傳活動, 吸引大批中港台傳媒到場採訪。The event attracted a lot of reporters from Hong Kong, China and Taiwan for interview.
是次簽唱會為羅志祥最新專輯「有我在」之首個香港宣傳活動, 吸引大批中港台傳媒到場採訪。
The event attracted a lot of reporters from Hong Kong, China and Taiwan for interview.
領匯隆重呈獻亞洲舞王羅志祥「有我在」簽唱會,吸引近萬歌迷熱爆樂富廣場。The Link presents the Show Luo's event, attracting close to 10,000 fans to the Plaza.
領匯隆重呈獻亞洲舞王羅志祥「有我在」簽唱會,吸引近萬歌迷熱爆樂富廣場。
The Link presents the Show Luo's event, attracting close to 10,000 fans to the Plaza.
羅志祥逐一為粉絲們簽名,感謝他們的支持。Show Luo sign autographs for fans, thanking them for their ongoing support.
羅志祥逐一為粉絲們簽名,感謝他們的支持。Show Luo sign autographs for fans, thanking them for their ongoing support.
羅志祥逐一為粉絲們簽名,感謝他們的支持。
Show Luo signed autographs for fans, thanking them for their ongoing support.
暑假第二擊
踏入暑假這黃金消費檔期,顧客的消費意欲不斷上升,而家長亦正忙於為子女悉心安排精彩的暑期節目。為進一步帶動更多人流到旗下商場並提升購物氣氛,領匯今年乘著一股奧運熱潮,特別利用龐大商場網絡舉行以Mario及Sonic為主題的大型電玩賽,讓全民成為奧運健兒,參與以運動為題的電玩遊戲,競逐電玩王者寶座。活動適合一家大小齊齊享受免費娛樂之餘,一同鍛鍊腦筋及體格,培養運動細胞。

我們先在旗下14個商場打響頭炮,打造運動熱身場地,設置多個倫敦奧運主題的"Mario & Sonic at the London 2012 Olympic Games"電玩遊戲,讓各區市民免費一展身心。同場亦加設最新的「瑪利歐派對 9」中文版遊戲全港率先試玩,聚結潮人同好。

全港首個大型運動主題電玩賽將於8月三個星期日於領匯旗下6個商場舉行,參加者並會經歷多場比賽爭奪全港冠軍寶座。9月2日決賽日於樂富廣場誕生的冠軍電玩皇者更可獲得Samsung Galaxy SIII一部以及其他豐富獎品。

與此同時,我們將推出一套四款首度登場的Mario家族陶瓷Mug供大家獨家換領。市民只須於8月1日起,在指定14個商場消費滿500元或以上,憑2張不同商戶的即日發票,即可換領心頭好。

To capitalise on the excitement of the London Olympics, The Link will hold the largest in town Mario & Sonic themed Wii Game Competition at six of its shopping centres, on three Sundays in August. The event will drive the Olympic passion among the public, as visitors take part in sports-themed Wii games. The Final will be held on September 2 at Lok Fu Plaza. The activities cater to families by offering free entertainment and the chance to exercise their mind and body.

To generate publicity for the event, 14 of our shopping centres will be set up as sports venues, where shoppers can play Olympic themed Wii games from Mario & Sonic at the London 2012 Olympic Games for free. The new Mario Party 9 (Chinese Version) will also be available for free trial.

We will also launch the new Mario Limited Edition Premium Mugs (set of four) for redemption exclusively at 14 shopping centres.
主題電玩吸引大批市民試玩。Large crowds of people waited for free trial.
主題電玩吸引大批市民試玩。Large crowds of people waited for free trial.
主題電玩吸引大批市民試玩。
Large crowds of people waited for free trial.


潮人熱撐帶動消費氣氛 電玩主角 人氣巨星 接捧登場@樂富廣場 Wii Game and Pop Stars Mania Trendsters Frenzy TO BOOST SPENDING AT SHOPPING C0ENTRE
Summer Jam 走向音樂大同
音樂無分國界,赤柱廣場6月化身為大型表演舞台,帶來世界各地的演出者,與市民及遊客一起Jam歌跳舞,與眾同樂。這個無國界音樂平台,吸引大批遊客、學生及各領域音樂愛好者聚首捧場。

一連四個星期日的赤柱廣場「Sunday Summer Jam」音樂會,請來多隊本地與外國樂隊及各大專院校獻技。著名樂隊Azucar Latina、Quatro Ritmo、The Bollands等以歌會友,無論是澎湃的電子音樂、輕快的拉丁曲調,或是抒情的傳統民歌,都令樂迷陶醉,紛紛鼓掌拍和。本港6間大專院校更首次踏足赤柱廣場同台演出,令一眾年青觀眾熱血沸騰!
壓軸端午 赤柱廣場升温
端午節正日重頭音樂會「端午節盛夏音樂狂熱」陣容更鼎盛,7隊樂隊及舞蹈團體輪流出場,中西樂韻悠揚赤柱,讓樂迷大飽耳福。期間,衣著華麗的熱舞女郎大跳森巴舞及肯肯舞,現場觀眾更隨著非洲鼓的強勁節拍一同搖擺,仿如外國的嘉年華般熱鬧。此外,赤柱廣場商戶亦鼎力支持當日活動,紛紛向遊人送上精緻的頸鍊、美味的爆谷和七彩繽紛的氣球,務求讓所有人都滿載而歸,為節慶氣氛再加溫!

精彩節目豈止於此?領匯於今年首次贊助在赤柱正灘舉行的「赤柱國際龍舟錦標賽」,錦標賽的混合組別及其金盃賽事亦分別以「赤柱廣場混合組」及「赤柱廣場金盃賽」命名,讓遊人無論置身於赤柱廣場,抑或赤柱正灘,均享受著濃厚的端午節氣氛。

當日舉辦的夏日獎賞活動反應踴躍,顧客只需把音樂會盛況上載至Facebook,便可免費換取赤柱廣埸沙灘拖鞋。我們當天更提供免費穿梭巴士來往金鐘至赤柱,為遊客及本地人士服務,同享節慶。

The newly renovated Stanley Plaza has become a popular destination for visitors and their pets on holidays. Apart from hosting a series of concerts in June, Stanley Plaza sponsored the International Stanley Dragon Boat Championships. The tenants and the local community supported the festival events, which generated a great deal of publicity for Stanley.

Summer Jam for Musical Unions
On four consecutive Sundays in June, Stanley Plaza hosted "Sunday Summer Jam" featuring local and overseas bands and performers from the city's tertiary institutes. The event attracted many tourists, students and music lovers, who greatly enjoyed the shows. On the day of Dragon Boat Festival, "Sunday Summer Jam" presented seven bands and dance groups whose performance dazzled the audience. The day's summer rewards events drew a big crowd. Free shuttle bus service was provided between Admiralty and Stanley.
為六間大專院校學生提供表演平台,展示音樂才華。Performance platform for students to showcase music talent.
為六間大專院校學生提供表演平台,展示音樂才華。
Performance platform for students to showcase music talent.
音樂會吸引大批市民及遊客欣賞。 Large crowds of residents and tourists at the concert.
四人樂隊Azucar Latina演唱多首拉丁樂曲,大部分歌曲以西班牙文演唱。
The four-man band Azucar Latina performing beautiful Latin music, with most songs in Spanish.


赤柱廣場寵物盛事浪接浪 
吸引狗主帶同愛犬歡度週末
Stanley Plaza's Pet's Day Out in Full Swing
 Pet owners and their dogs painted the town in another wave of  WEEKEND FUN
一聲指令,狗仔跟隨大步走。A dog makes great strides at trainer's command.
一聲指令,狗仔跟隨大步走。
A dog makes great strides at trainer's command.
領匯獲頒健力士世界紀錄証書。圖為領匯市場策劃及推廣主管黃端華 (左)及活動合作夥伴香港愛護動物協會社區發展部副總監王灝鳴。 The Link receives the Guinness World Record certificate. Pictured are Hilda Wong, Head of Marketing of The Link (left) and Michael Wong, Deputy Director, Community Development, SPCA (HK).
領匯獲頒健力士世界紀錄証書。圖為領匯市場策劃及推廣主管黃端華 (左)及活動合作夥伴香港愛護動物協會社區發展部副總監王灝鳴。
The Link receives the Guinness World Record certificate. Pictured are Hilda Wong, Head of Marketing of The Link (left) and Michael Wong, Deputy Director, Community Development, SPCA (HK).
響應倫敦奧運 一寵狗狗運動會吸引狗主帶同愛犬蒞臨赤柱廣場奪標
International Sporting Event for Pets
Top Athletic Dogs Compete at Stanley Plaza Olympets Event
適逢四年一度的奧運盛事,赤柱廣場先以一個別開生面的狗狗運動作前哨戰,隆重呈獻寵物界盛事「赤柱廣場 x Olympets一寵狗狗運動會2012」,吸引眾狗主帶同狗仔到場參與。

狗健兒出沒注意!今個夏日赤柱廣場變身為狗狗奧運會競技場,雲集各國狗精英,施展渾身解數爭奪錦標。狗家長帶齊仔仔囡囡捧場打氣,並即場報名參賽,勢要爆發運動潛能,氣氛熱烈。

狗狗放健康暑假,運動停不了。成為眾狗主至新蒲點的赤柱廣場,繼續為狗家長給力,於7月8日與Olympets寵物奧運會合作,舉辦「國際寵物奧運會2012」,貫徹全民運動精神,人狗同樂。

喝彩聲下,各狗健兒於50呎短跑、跳高、跳遠、5棒障礙賽及俯卧撐中盡顯英姿,榮奪錦標獎座,光耀門楣!活動亦特別請來專業訓犬表演隊示範多種花式及障礙表演,讓氣氛繼續高漲,為狗狗及家長留下難忘回憶。

In anticipation of Olympic frenzy, Stanley Plaza was transformed into the Olympets stadium. In partnership with Olympets, Stanley Plaza hosted on July 8 the "Olympets 2012", in order to promote the sporting spirit and endearing way human bond with their pets.
354隻小狗齊破健力士世界紀錄
Breaking Guinness World Record with 354 Dogs
去年12月舉辦的「海濱寵物嘉年華」,成功打破健力士世界紀錄,354隻活潑狗仔於赤柱廣場內齊齊受訓,一同完成「Finishing Right」及「Marching」兩組指令。有關證書已放置於赤柱廣場,讓公眾一同見證此項記錄。為善最樂,該嘉年華活動籌得的所有款項,會全數撥捐香港愛護動物協會。赤柱廣場下半年還會推出更多至潮狗隻活動,讓狗主與狗仔一起參與。

Last December, 354 dogs took part in an obedience class at Stanley Plaza as part of "Paws by the Sea", a pet carnival. This broke the previous Guinness World Record. In the second half of the year, Stanley Plaza will launch more trendy activities for dogs.
小狗與主人參與「赤柱廣場 x Olympets」。
Dogs and their owners gather at "Stanley Plaza Olympets".
小狗與主人參與「赤柱廣場 x Olympets」。
Dogs and their owners gather at "Stanley Plaza x Olympets".
最新一期赤柱廣場雜誌  一家大細暑假遊赤柱 The latest issue of Stanley Plaza Magazine - Comprehensive Guide for Family Excursions around Stanley
迎接黃金暑假,最新一期赤柱廣場雜誌為大家搜羅各式各樣以家庭及兒童為主題的特色商品和資訊,包括食肆的特色滋味兒童餐、小朋友至愛的「海盜船」遊樂場、設施齊備、體貼家長所需的育嬰室等。

另外,領匯特別推出赤柱廣場夏日泊車優惠,由即日起至8月31日期間,只要在晚上6時後於赤柱廣場消費滿港幣400元,即可享高達4小時的免費泊車優惠,甫推出便反應熱烈,顧客晚上消費熱情有增無減。全新的商戶優惠券亦同步登場,折扣囊括多間零售商戶及食肆,顧客豈能錯過。

今個暑假,赤柱廣場是您一家大細的遊樂好去處,本地及海外家庭必到的消暑熱點。

The latest issue of Stanley Plaza Magazine introduces you to a wide array of family and children-oriented products and many other items.

The Link has launched a Stanley Plaza special summer parking promotion. From now until August 31, customers who spend HK$400 or more after 6pm at Stanley Plaza will enjoy up to four hours' complimentary parking. New promotional vouchers from tenants have also been launched.


與商戶攜手合作推地區宣傳活動 市民反應熱烈 助商戶擴客源 CLOSE PARTNERSHIP WITH TENANTS IN DISTRICT-FOCUSED MARKETING CAMPAIGNS
 
港島東
過百名顧客參加美酒盛宴夜 提高商戶知名度
Over 100 Customers at Our Wine Pairing Dinner Enhancing Tenant's Reputation
紀曉華首度與君臨海鮮酒家大廚蘇師傅攜手合作,於7月在小西灣廣場主持一場「美酒盛宴夜」,兩位以創意煮法烹調傳統廣東菜,包括冷煙燻南非八頭鮑、奇趣燒腩仔、蒜香銀絲蒸紐西蘭蟶子皇等共11道crossover菜式,以及備有多款美酒招待參加者,讓味蕾享受發揮到極致。

「美酒盛宴夜」門票在小西灣廣場及興華廣場憑消費換領。市民反應相當熱烈,門票火速換罄,當日有過百名顧客親臨率先品嚐名菜美酒,並即場跟紀曉華學煮美味菜式,氣氛熱鬧。

是次活動不單啟發酒家的營商創意,同時亦為酒家成功打造多款嶄新星級招牌菜,令酒家吸引力大大提升。在場食客紛紛表示必定會帶同親友再來光顧,再次品嚐「君臨x紀曉華」的星級地區名菜。
續推廣消費獎賞活動 吸人流推消費
為求將識食文化帶入社區,我們於7月至9月期間,在小西灣廣場及街市免費派發由紀曉華設計的簡單創意食譜,同時亦提供座檯式精選食譜連抽獎券供顧客消費換領。大抽獎獎品為總值港幣$15,960的4日3夜雙人日本東京自遊行套票,吸引一班熱愛品味生活的人士光臨消費,並為商戶帶來更多商機。
過百顧客參與「美酒盛宴夜」,率先品嚐crossover菜式 。Over 100 Customers at the Wine Pairing Dinner for a taste of crossover dishes.
過百顧客參與「美酒盛宴夜」,率先品嚐crossover菜式 。
Over 100 Customers at the Wine Pairing Dinner for a taste of crossover dishes.
活動吸引年輕消費族支持。 Support from young consumers for the events.
活動吸引年輕消費族支持。
Support from young consumers for the events.
The renowned gourmet traveller, Walter Kei, teamed up with the Head Chef of King's Fortune Seafood Restaurant for the first time in Siu Sai Wan Plaza and hosted a wine pairing dinner in July. Tickets of the dinner were available for redemption upon spending and it made a big hit in the city! Over a hundred customers joined the dinner and gladly indulged themselves in the new experience of tasting creative Cantonese dishes and a variety of fine wines. The dinner has inspired the restaurant with new business ideas and has enhanced our tenant's reputation through creating new signature dishes for sale.

Lucky Draw and Free Creative Recipes to Attract Visitors and Encourage Spending
To introduce the culture of fine dining to the community, creative recipes designed by Walter Kei will be distributed for free from July to September at Siu Sai Wan Plaza and Market. Recipe folders and lucky draw tickets are also available for redemption to encourage further spending in our shopping centre.
巡迴式獎賞掀消費熱
商戶、顧客齊受惠
Serial Summer Weekend Rewards
Benefiting Our Tenants and Customers
32個社區商場
消費獎賞吸引力難抵擋,我們藉著獎賞為顧客添驚喜的同時,亦為商戶吸引消費人流,帶旺生意。我們特別在今個暑假消費旺季,度身訂造「領匯夏日周末賞」活動,由7月21日起的連續8個週末,在32個指定商場巡迴發放精彩獎賞。屆時參與商場分別在4個不同時段,舉辦有獎遊戲,每次有8個商場同時參與,活動範圍廣泛,務求讓更多商戶及顧客受惠。

Say "Hello" to our coming summer weekend rewards programme! Starting from 21 July, a selection of prizes will be available for redemption in our 32 designated shopping centres at different intervals. The programme is tailored-made to surprise our customers and generate more business opportunities for our tenants.
獎品豐富,吸引鄰近街坊支持。
獎品豐富,吸引鄰近街坊支持。

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